Seriously... Put it in 2x
(I explained everything in here)
Everything you need to turn signups into deposits. Ready to launch.
The 3 reasons you are not making way more money through emails
That means a lot of your traders are not even seeing what you send them.
The promotions tab is one step away from invisible. If your emails land there instead of the primary inbox, most people will never open them.
Less people seeing your emails = less deposits. Simple as that.
Go through the last few emails you sent.
Do they talk directly to the trader like you actually want to help them? Or do they read like a corporate announcement that nobody asked for?
This costs you more than you think. The people reading these are real humans. If you're not helping them, they stop trusting you.
Less trust = less deposits.
This is happening because you are sending the same email to everyone.
Someone who just signed up should not get the same email as someone who has been trading with you for 6 months. A person who hasn't verified yet shouldn't be getting promotional campaigns. But right now, they are.
There are specific customer flows that can tie down to the exact individual. How long they've been trading, their deposits, country, region, trading pair.
The more targeted the message, the more money it makes.
Right after someone signs up, they haven't verified yet. These emails are designed to get them to complete KYC so they can actually start using the platform.
Send: 24 hours after signup
Subject: your account is 90 percent done
Preview text: one short step left between you and the dashboard
[First name],
Your easyMarkets account is almost ready.
There's one short step left. Verification.
It takes about five minutes. You upload an ID and a proof of address. We confirm it. You're in.
Once that's done, here's what opens up.
The full easyMarkets dashboard with all four trading platforms.
Fixed spreads from 0.7 pips on EUR/USD that don't widen when news hits.
dealCancellation, the feature that lets you cancel a losing trade inside a short window for a small fee. Most brokers don't have this.
Negative balance protection that means your account cannot go below zero. Ever.
The 24/5 support team that picks up at 2am if something goes wrong.
It's all sitting on the other side of one upload.
Talk soon,
The easyMarkets Team
Send: 3 days after signup
Subject: why we ask for your id before you trade
Preview text: the real reason has nothing to do with paperwork
[First name],
A fair question we get all the time.
"Why do you need my ID before I can fund the account?"
Short answer. We pay out real money.
Longer answer. Five different government regulators sit behind easyMarkets. ASIC in Australia. CySEC in Cyprus. FSA in Seychelles. FSC in the British Virgin Islands. FSCA in South Africa.
Each one has the same rule. Confirm who the client is before any money moves.
That rule exists for you, not against you.
It means when you ask for a withdrawal six months from now, the money goes back to the verified person on the account. Not to anyone who happens to log in.
It means if your account ever gets hit by a phishing attempt, the verified ID is the line that catches it.
It means we hold your funds in segregated accounts at regulated banks, not mixed with company money.
That's the whole point of the document check. It's not paperwork. It's the safety net being built around your money.
1,776 traders left reviews on Trustpilot. Most of them mention how clean the deposit and withdrawal process is. That starts with verification.
It takes about five minutes.
Talk soon,
The easyMarkets Team
Send: 7 days after signup
Subject: what verified traders are doing right now
Preview text: the other side of one short upload
[First name],
Last note from me on this.
Right now, verified easyMarkets traders are doing things you don't have access to yet.
They're trading with fixed spreads from 0.7 pips that hold steady through news releases.
They're using dealCancellation to undo trades that went the wrong way in the first hour.
They're trading from any of four platforms. easyMarkets web. The mobile app. MT4. MT5. TradingView.
They've got 24/5 support picking up the phone or the chat window when something doesn't look right.
You signed up. You meant it.
It's all sitting on the other side of one short upload.
If trading isn't right for you anymore, no hard feelings. You can ignore this and we'll stop sending. Genuinely.
But if you still want a real shot, the next step is five minutes.
Talk soon,
The easyMarkets Team
Now that they're verified, it's time to actually onboard them. These emails walk them through the platform, build trust, and get them to make their first deposit.
Send: Immediately after verification
Subject: your account is live here's what's inside
Preview text: five emails over five days, designed to save you money
[First name],
Your account is live.
Most new traders skim the first few emails and skip the rest.
The ones who skip tend to overpay on spreads, miss the safety nets that come standard, and pick the wrong account for how they actually trade.
So here's what's coming over the next five days. Each one is short. Each one has a reason.
Email 2 — why easyMarkets exists in the first place. A short story about what trading looked like before fixed spreads were a thing.
Email 3 — which account fits how you trade. A 60 second way to pick. The wrong choice can cost real money over a few months.
Email 4 — the four platforms you can use. Most brokers give you one. We give you four. Here's why that matters.
Email 5 — two things hiding inside your account. Most traders never find them. They could save you from a bad trade.
Email 6 — what 1,776 strangers wrote about us. Real reviews you can read yourself.
Email 7 — what happens when something goes wrong at 2am. And why five regulators on three continents are sitting behind your account right now.
Email 8 — the only email with a direct ask.
If you want to skip ahead, your dashboard is one click away.
Talk soon,
The easyMarkets Team
Send: 3-4 hours after Email 1
Subject: what trading looked like before easyMarkets
Preview text: the spread game most brokers still play
[First name],
Quick story.
In 2001, here's what trading online looked like.
You'd see a spread on your screen. The gap between the buying price and the selling price. It's what your broker charges you on every trade.
Then a big news release would hit. Non-Farm Payrolls. A central bank decision. The market would move fast.
And right at the moment you needed your spread to stay tight, your broker would widen it. Sometimes by 5x. Sometimes by 10x.
You'd close the trade. The cost would be triple what you saw on entry.
Most traders never noticed. They just saw "the market moved against me."
easyMarkets started in 2001 with one rule.
Fixed spreads.
The price you see is the price you pay. During news. During the open. During the close. Always.
That's the spread you started with. That's the spread you finish with.
We've kept that rule for 25 years. Five regulators across five jurisdictions watch how we run things. That's the broker sitting behind your login right now.
Talk soon,
The easyMarkets Team
Send: Morning, day 2
Subject: the wrong account costs you hundreds a year
Preview text: standard, vip, or pro. a 60 second way to pick.
[First name],
The most common question we get.
"Which account should I pick?"
It depends on how you trade. So instead of a spec sheet, here's a quick filter.
You're new to trading or you trade once or twice a week? Go with Standard.
Fixed spreads from 0.7 pips on EUR/USD. That's the gap between buy and sell. Lower spread means more of your profit stays with you.
You get every safety net we offer. Negative balance protection. Fixed pricing. Access to all four platforms.
That means you can start small, learn the platform, and not worry about hidden costs sneaking up on you.
You trade most days, you watch your costs closely? Go with VIP.
Spreads drop to 0.6 pips on EUR/USD. Same fixed pricing. Same protections.
Over 100 trades, the difference between 0.7 and 0.6 pips on a one-lot trade is roughly $100. Over a year of active trading, that's real money staying in your account.
You're already trading professionally and you want max leverage? Go with Professional Account.
Higher leverage caps. The fastest spreads we offer. Built for people who already know what they're doing.
Heads up, Professional status comes with conditions. Most jurisdictions require you to confirm certain experience first.
Not sure? Start with Standard. You can move up later. You can't easily move down without a fresh setup.
Talk soon,
The easyMarkets Team
Send: Afternoon, day 2
Subject: why having four platforms actually matters
Preview text: your trading style has a platform built for it
[First name],
Most brokers give you one platform. Maybe two.
You sign up. You log in. You either like it or you live with it.
We give you four. All from the same login. All with the same money inside.
Here's why that matters.
1. easyMarkets web and app.
Built in-house. Designed for people who want to open a trade in three clicks without reading a manual.
That means a beginner can place a real position the same day they sign up. No tutorials. No confusion.
2. MetaTrader 4.
The platform most experienced traders learned on. If you want indicators, automated strategies, or to copy a setup from a trader you follow, MT4 is where most of that lives.
That means you don't have to leave us to use the tools you already know.
3. MetaTrader 5.
Newer. Faster. Higher leverage caps (up to 1:2000, depending on your jurisdiction).
That means if you're trading bigger size or you want exposure to more asset types in one place, MT5 handles it.
4. TradingView integration.
The most popular charting tool in the industry. Now connected directly to your account.
That means you can analyse the chart and place the trade in the same window. No flipping back and forth. No copy-paste price tickets.
Your trading style has a platform built for it. If your style changes a year from now, you don't need a new broker.
Talk soon,
The easyMarkets Team
Send: Afternoon, day 3
Subject: two tools inside your account most traders skip
Preview text: they exist because trading mistakes are expensive
[First name],
A lot of traders skim this email. Don't.
The next two features only exist on a few brokers in the world. Both of them save real money when something goes wrong.
1. dealCancellation.
You open a trade. The market moves against you in the first hour. You realise you got the direction wrong.
On most platforms, your only option is to close the trade and take the loss.
On ours, you can pay a small fee at the time of the trade and cancel a losing position within a set window. Your money comes back to your account.
That means a beginner mistake doesn't have to become a lesson that costs you $200. You learn it for the cost of a fee.
2. Freeze Rate.
You see a price. You like it. But by the time you click, the market has already moved.
Freeze Rate lets you pause a quote for a moment. The price holds. You decide. Then you trade.
That means the price you wanted is the price you actually get. Not "close enough." The exact one.
Both of these come from the same idea. Trading is hard enough on its own. Your broker should be on your side, not waiting for the next mistake.
See How dealCancellation Works
Talk soon,
The easyMarkets Team
Send: Morning, day 4
Subject: what 1700 strangers wrote about easymarkets
Preview text: trustpilot, awards, regulators. all checkable.
[First name],
I could tell you all day that easyMarkets is solid.
But that's just us talking about ourselves. Doesn't mean much.
So here's what other people say.
Trustpilot: 4.4 out of 5 stars across 1,776 reviews. Around 89% of those are five stars.
Trustpilot is an independent review site where anyone can leave a review. We can't delete the bad ones. We can't hide them.
When that many people take the time to write something, that's not normal. Most people never leave a review for anything.
What they tend to write about most:
Fast support that actually answers. That matters because when you have money on the line and a question, you need a person, not a ticket number.
Spreads that don't widen during news. That matters because most traders learn the hard way that "low spreads" on the homepage don't mean "low spreads when it counts."
Withdrawals that go through cleanly. That matters because the real test of any broker is the day you ask for your money back.
Awards (the kind judged by outside experts):
We didn't pick those judges. They looked at the data and made the call.
Talk soon,
The easyMarkets Team
Send: Afternoon, day 4
Subject: what happens when something goes wrong at 2am
Preview text: five regulators, three continents, one safety net
[First name],
It's 2am. You're checking your phone in bed.
You see a setup. You go to close a trade. Your thumb slips. You just opened a new position you didn't mean to.
Your stomach drops.
At most brokers, here's what happens next. You send a help request. You wait until Monday. The trade keeps running. By the time someone replies, the damage is done.
Here's what we built for that exact moment.
Live chat and phone support, 24 hours a day, 5 days a week.
That means there's a real person on the other end. Not a ticket. Not a chatbot loop. A person who can find your trade and help you fix it before it gets worse.
And here's the bigger part. The thing most people don't think about until they need it.
Five regulators watch how we handle your money.
Not one. Five.
ASIC in Australia. CySEC in Cyprus. FSA in Seychelles. FSC in the British Virgin Islands. FSCA in South Africa.
Five separate government bodies on three different continents. Each with its own rules about how we hold client money, how we report, how we handle complaints.
If something ever goes wrong on a scale bigger than a single trade, you don't just have to hope we do the right thing. There are laws on five continents that say we have to.
Negative balance protection comes standard. That means you cannot lose more than what you put in. The account stops at zero. Always.
That's the safety net behind your login.
Talk soon,
The easyMarkets Team
Send: Afternoon, day 5
Subject: one step left and a tank of gas covers it
Preview text: the difference between watching markets and trading them
[First name],
You've made it to the last email. Quick recap.
You've seen which account saves you the most on spreads. You've seen the four platforms you can pick from. You've found the safety nets most traders never know exist. You've read what 1,776 strangers said about us.
Here's the part most traders don't want to hear.
A piece of you is still thinking, "I'll start next week."
I get it. Markets feel intimidating before the first trade.
But here's what tends to happen. Traders who wait another week tend to wait another month. The reading never feels like enough.
The traders who start small with a couple of low risk positions tend to learn more in five trades than from weeks of watching videos.
Real practice teaches you faster than any course.
You can open a position for as little as 25 USD.
Less than dinner for two. Less than a tank of gas. Less than the cost of being wrong about most things in life.
You get fixed spreads from 0.7 pips. dealCancellation if the trade goes sideways. Negative balance protection so you never owe more than you put in.
Five regulators behind your account. Four platforms to choose from. 24/5 support if you have a question along the way.
Markets are open right now. Real trades are happening right now.
That's how real confidence gets built. Not from more reading. From doing.
Talk soon,
The easyMarkets Team
This is where most brokerages completely drop the ball. They get the trader signed up, verified, onboarded... and then go silent. No value, no updates, nothing. It's the equivalent of going on a great first date, getting her number, and then ghosting her. And wondering why nothing happened.
This is where you start making your emails addicting. You give traders real value on a consistent basis so they keep choosing your platform over every other option. The 3 campaigns below are designed to do exactly that.
These can be used for the next 2 days or they won't make sense!
These can be used for the next 2 days or they won't make sense!
Most brokerages average a 20-30% open rate on their emails. We more than double that. We average a 55% open rate, which means over 200,000 people per month open our emails and are addicted to them. All while every email is reaching the individual traders of this broker.
Another video showing our results:
We will do the following for completely free:
I will personally audit your current entire e-mail process and tell you every single fix and point of improvement you should be making regarding email marketing, brand, direction and email tech
The stuff I just created? You do not have to worry about it. I will set it up for you fully. The campaigns, the flows, optimized and ready to launch. We do this within 24 hours.
ALL YOU NEED TO DO IS BOOK A 10 MINUTE CALL WITH ME
You walk me through your process. I give you a full audit and set everything up. Done.
I MEAN IT LIKE I'VE SAID IT,
LEAVE YOUR CREDIT CARD AT HOME
or email us at danilo@aimcompany.co
(and the process that has made our clients over 7 figures in deposits)
(we take care of the whole email marketing side)